Pay-per-click

Get your money's worth

Sponsor appropriate search-phrases for a steady stream of traceable traffic.

Although there are a large number of pay-per-click (or 'sponsored listings') products available, stolenpark recommends Google AdWords for its flexible, reliable and traceable traffic.

Selecting the best set of keywords to sponsor is the key to a successful pay-per-click campaign. Specific search terms will attract highly-targeted traffic and offer the highest conversion rate at the lowest average cost-per-click, and these will be balanced with more general keywords which provide a reliable flow of traffic to your website.

Using a root list of your keywords we generate hundreds of specific variations and add suggestions of our own to create a set of keywords tailored to your website.

Constant tracking

Constant conversion tracking scripts provide detailed feedback; We can track every visitor who has entered a search term into a search engine, seen your advertisement, clicked on it to enter your website, proceeded to your contact page and clicked to register an enquiry - and we can do this for each keyword.

This feedback helps us tune your campaign from month to month and lets you keep tabs on exactly how the budget is being spent.

A sponsored listings campaign is:

Flexible - there is no upper limit to the number of keywords we can use, we can specify maximum Cost-Per-Clicks for each keyword and a maximum budget per day. Google will even spread your budget throughout the day to ensure even exposure and steady traffic.
Reliable - Daily budgets are regulated to ensure that a consistent flow of visitors are directed towards your website.
Traceable - every keyword is constantly evaluated to check its performance, any which are not operating economically are discarded.