Web standards
The future is our friend
Technologies advance at a very rapid rate, with new browser versions developed and released regularly. Recently mobile internet has been flourishing, and as more folks access the web in more ways, it becomes important to make sure that we build websites so that they can be interpreted universally. This is where web standards come in.
The programming languages of the internet are governed by the rules and guidelines set by the W3C (World Wide Web Consortium). When browsers are in development, the programmers look to the rules and guidelines set by the W3C to see how they should be interpreting the set of instructions encoded in every webpage. Although the standards set are high, by meeting them we can introduce a number of benefits.
It's nice and legal
The Disability Discrimination Act instructs us to make every reasonable effort to present our content to every person regardless of disabilities. By separating style from the substance of a website, we allow users to access the content itself however they wish.
It makes business sense
By presenting your content beyond the limitations of the average computer system, we can reach people using PDAs, the latest mobile phones, Web TV and other platforms.
The future's not ours to see
Browsers can be very forgiving, but they cannot anticipate what the next generation of programming languages will bring, except by looking to the standards set by the web's authority. And we can show the same content to devices which have not even been created yet simply by coding a new set of styles.
Shut up George
Is George getting carried away? If you're not sure what he's talking about, drop us a note and we'll put you in touch with a human.